As you grow your tutor business, a great way to get new customers and communicate with your current students is to create some kind of web presence.
21. Today we’ll talk about creating a Facebook page, we’ve already discussed this in a post – you can find it at the following link.
Facebook changes the way things are done frequently, but creating the page is still nearly the same. If you have questions about doing it you can send us an email.
http://www.cleverapple.com/blog/facebook-business-pages-and-follow-ups/
After you’ve set up your business page, you’ll notice that you don’t have any followers. Don’t worry that is how everyone starts, at the bottom.
- Announce your new business page on your personal feed.
- Let your current students know that you have a facebook page.
- Message individuals that you think might be interested in your FB page. Please note don’t send a note to everyone or soon you will find you’ve been labeled a spammer. Pretend I have a good relationship with a guidance counselor. We’ve talked several times over the past school year, she’s sent a couple of students to us, that would be a good person to message. A guidance counselor that you have had no communication with, would not be someone to message (just use your common sense).
22. We’ll talk more about posting later but for now try and post something everyday. Make a simple schedule. Again pretending I’m tutoring math.
M – Math skills
T – links to cool math sites on the internet.
W – Formulas you want to learn
R – Local events
F- post something about your business.
You’ll notice that only once a week (or less) you want to post something about your business. Too much selling will drive potential customers away.
23. Post the video that you made showcasing your presentation.
Save some money this week – next week we’ll tell you how to spend it.
Enjoy your week.